Overview
"...Streetwear community representing different tastes and interests into a tropical, minimalist aesthetic... we want to make products that evoke chill, relaxing energies bringing unexpected people together."
ROLE
Graphic Designer & Digital Illustrator
LIMITED EDITION: CANNIBAL ORANGE
Through a 2 month period, I developed a limited edition character named "Cannibal Orange" under the supervision of the CEO. At the request of the CEO, I created social media teasers for the introduction of the character, as well as Halloween and "Space Rocket" additions of the same character.
ONE HARBOR MASCOT: "KAY"
I ideated and collaborated with the CEO to create designs for a mascot. We discussed various animal candidates and chose a native to Florida, namely the Sawhill crane. After many iterations of this mascot's design that incorporates the brand's identity of being "chill" and "minimalistic" , we came up with the final design of this mascot shown on the right.
